Weekend Favs October 26th written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound inte...
Company integrates advanced Imagen 3 AI model for creative optimization, along with testing and ad rank Performance Max capabilities. The post Google Performance Max gets new AI-powered video creation, asset testing appeared first on MarTech.
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When I think back to my school days when we were asked to complete research papers using good old-fashioned books from the library, and I genuinely don’t think I could do that today.
Weekend Favs October 12th written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound inte...
Reddit's new Keyword Targeting feature aims to help you reach highly engaged audiences within relevant conversation.
TikTok introduced Smart+, GMV Max, PETs, Conversion Lift Studies, and Out of Phone: Retail to help brands drive stronger results.
Our master this week once led 40,000 people in one massive virtual dance party for Oprah. (Oprah!)
Experimentation Hub from Bluecore is aimed at providing insights into which digital strategies are working — and which aren't. The post Bluecore moves into experimentation appeared first on MarTech.
Two adtech executives representing very different consumer engagement offerings reflect on what the Oracle Advertising closure means to them professionally — and personally. The post What Oracle’s exit from advertising means for the adtech space appeared first on MarTech.
When I first heard how HubSpot’s YouTube team bumped one channel’s views up by over 400%, I begged for permission to share the story. (I’m not above debasing myself on your behalf.)